Moon Minded Medicine. Herbal medicine shop dedicated to connecting plants and people.

Creative direction, design & production:
• Brand identity
• Packaging
• Collateral materials 

Pencil-Sketch-Mountain-MMM-Semplice-2560-1440-Clear
mmm-logo-variations-1440-1661-2-01

Logo variations 

The three uppercase "M" characters represent the mountains where herbs grow and the ellipsis echoes the shape of the moon. An off-black and white color palette was chosen to easily identify products with daytime/nighttime specific usage.

MMM-light-Dark-Semplice-2560-1440-6
MMM-Semplice-2560-1440-Photo
MMM-Semplice-2560-1440

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